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Jobs | Internships | Volunteer Opportunities
Member Marketing Initiatives Internship
WGBH is public service media for New England - on TV, radio, the Web, and out in the community.
We're the single largest producer of PBS prime-time and online programming, and a major source of
programs heard on public radio from coast to coast. We're a pioneer in educational multimedia and
in media access technologies for people with hearing or vision loss.
The WGBH Internship Program is designed to help students and the Foundation meet our mutual
educational goals. 'GBH wants to provide students with hands-on experience through daily activities
and assigned long-term projects.
Department Description:
The mission of the Member Development Department is to identify new; and cultivate, steward and
increase commitments of existing relationships between The WGBH Educational Foundation and its
membership and in-kind donor constituency while adhering to the highest standards of quality and
service for which WGBH is known. Member Marketing Initiatives (MMI) provides partnership
opportunities to local companies and organizations that share with WGBH a common value and
commitment to the education and cultural enrichment of our community. Through various levels of
participation and project areas, such as affinity clubs, Member Discount Partners, Auction, Business
Member Partners can help support WGBH's ongoing fundraising efforts while taking part in integrated
multimedia relationships that best meets their needs and philanthropic goals.
Internship Description:
The Member Marketing Initiatives intern will have the opportunity to work on a several project
areas in Member Development, including the Holiday Auction - a major foundation fundraising event
that brings in over $25,000 annually in unrestricted funds to help WGBH further produce quality
public broadcasting that entertains, educates, and inspires. This event begins end of November
online and continues for 12 days through December. The intern will also have the opportunity to
engage with 200+ community donors and gain a valuable in-depth look at fundraising within the
community on several media platforms. The intern will also have the opportunity to experience and
participate in other Member Development projects, such as researching industry trends on affinity
clubs, discount partners, and attending events (such as wine tastings) and other WGBH foundation-wide
events. The intern will also experience first-hand fundraising administration and management.
Projects and tasks may include:
- Holiday Auction 2011 - The 12 Days of Auction
- Finding donor images/logos online to accompany donated items, and/or calling donors to ask them to email images/logos
- Researching items and donors, and writing online descriptions for donated items.
- Tagging items and gift certificates as they come in and organizing them for easy accessibility
- Assisting with the shipping and pick up of items
- Database Maintenance and Management
- Help ensure deliverables of benefits to Business Member Partners by assisting in maintaining
current and accurate donor information in our main database
- Assist with some data migration and upkeep of main database onto Salesforce.com CRM System as needed
- Research for Member Marketing projects
- Use online resources to identify potential new partnerships for Auction and other MMI projects
Skills Preferred:
- High attention to detail
- Must be highly organized and able to time-manage efficiently
- Strong writing skills, please include 2-3 brief writing samples
- Basic HTML experience preferred
- Feel comfortable with Internet research, as well as simple graphics tasks, such as finding and saving images online.
- Ability to lift, stand, bend (for tasks such as filing, organizing inventory)
- Comfortable with doing follow-up on the phone/good phone demeanor
- Majors preferred but not limited to: Marketing and Public Relations, Communications, English, Business
- Interest in Fundraising and Non-Profit is a plus
A commitment of 12-15 hours per week through December 17, 2011 is ideal (hours are flexible to work with a school schedule).
WGBH Intern Requirements:
- WGBH internships are open only to students enrolled in an accredited college or university.
- Internships are unpaid.
Benefits:
- Experience the "behind the scenes" mechanics of WGBH fundraising administration
- Participate in many Member Development events (such as wine tastings) and other WGBH foundation-wide events
- Network with experienced staff
Contact:
Applicants for the position should send a resume and a statement of interest by email to:
human_resources@wgbh.org
or by mail to:
WGBH Educational Foundation
Human Resources Department
One Guest Street
Boston, MA 02135
WGBH IS AN EQUAL OPPORTUNITY EMPLOYER. Please note that this job description is meant to be
a generic description and represents the minimum job duties an individual will be required
to perform. Individual departments will/can customize job descriptions and hours of work to
meet their specific needs.
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